Cool Blu Consult
I write for technology companies, using my extensive knowledge of the IT industry. I started in 1984 as a programmer, which gave me a good technical foundation. My broad experience in sales and marketing is useful in assessing the brief from both perspectives.
Writing has been part of my career for many years. I spent 2 years as a communications manager, writing all content for the company including press releases, web copy, case studies, internal announcements and technical articles. In 1998 I started my own marketing consultancy and wrote for all our clients. From 2007, I have been in sales and marketing roles where I continue to write.
Good communication is critical, and written communication even more so, as it needs to be clear with no room for misunderstanding. The reader needs to find value otherwise they will not take the time to read it.
Customer success and technology are my passion. I will take the time to research both the company and the technology, including current trends and competitors, so I can write with insight.
You know your business and understand the technology you provide. I'm here to help you explain that to your customers, in all types of communication